Smartphones And Mobiles
Last year, on October 29th, we introduced the world to a mouse, a hat and a little windy trouble brought to life by immersive storytelling technology. That was the first Spotlight Story. It was called Windy Day.
Ready for another story? It might be the same forest, but things are definitely different once the sun goes down.
Continuing our work with award-winning storytellers, Buggy Night was directed by veteran animator Mark Oftedal along with much of the Windy Day team, including Caldecott winning illustrator and writer Jon Klassen and Academy award-winning producer Karen Dufilho-Rosen.
With each Spotlight Story we?re uncovering more ground -- both technologically and creatively. We?re continuing to explore novel storytelling possibilities for mobile. Possibilities that are revealed when mobile is considered a true medium, rather than just a smaller screen. We?re finding out what happens at the intersection of hardware, software, and content.
Technologically, Buggy Night takes interactivity and immersiveness to the next level. For this story, we created seamless interactivity by leveraging Android 4.4 KitKat graphics capabilities applied to a true 360-degree environment. Creatively, this meant that we had to tell a story that unfolds where you choose to look -- and where you don?t.
Keep an eye on your Moto X and see what happens when your phone catches the latest Spotlight bug going around.
If you missed our first Spotlight Story, Windy Day, you can check it out in the new Library section of Spotlight Player. And to keep up to date on all things Spotlight Stories, follow our Tumblr or join our Google+ Community.
Posted by Rachid El-Guerrab, Advanced Technology and Projects (ATAP)
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Smartphones And Mobiles
Buggy Night, the latest Spotlight Story, now playing on a Moto X near you
Last year, on October 29th, we introduced the world to a mouse, a hat and a little windy trouble brought to life by immersive storytelling technology. That was the first Spotlight Story. It was called Windy Day.
Ready for another story? It might be the same forest, but things are definitely different once the sun goes down.
Continuing our work with award-winning storytellers, Buggy Night was directed by veteran animator Mark Oftedal along with much of the Windy Day team, including Caldecott winning illustrator and writer Jon Klassen and Academy award-winning producer Karen Dufilho-Rosen.
With each Spotlight Story we?re uncovering more ground -- both technologically and creatively. We?re continuing to explore novel storytelling possibilities for mobile. Possibilities that are revealed when mobile is considered a true medium, rather than just a smaller screen. We?re finding out what happens at the intersection of hardware, software, and content.
Technologically, Buggy Night takes interactivity and immersiveness to the next level. For this story, we created seamless interactivity by leveraging Android 4.4 KitKat graphics capabilities applied to a true 360-degree environment. Creatively, this meant that we had to tell a story that unfolds where you choose to look -- and where you don?t.
If you missed our first Spotlight Story, Windy Day, you can check it out in the new Library section of Spotlight Player. And to keep up to date on all things Spotlight Stories, follow our Tumblr or join our Google+ Community.
Posted by Rachid El-Guerrab, Advanced Technology and Projects (ATAP)
- Glen Keane On The Making Of ?duet,? Now Available On Moto X And Moto G 4g Lte
Starting today, "Duet" is available globally as Google's Advanced Technology and Projects group third Spotlight Story on the new Moto X, Moto X (1st Gen.), and Moto G 4G LTE. "Duet" is an interactive love story that brings the timeless...
- #motofriends: Life With Victor And Moto G In Guadalajara, Mexico
Fireworks, design work, and cereal. All in a day?s work for Victor Sahagun, whom you might recognize from our first Moto G stories video. We loved the story Victor had to share, so get to know him and his Moto G a little better as he takes his phone...
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At Motorola, we are here to bring people together by connecting them to each other wherever they are. And for one summer every four years, the world comes together for the game of soccer (football, for some)?and what better reason to celebrate? So when...
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We celebrated April Fools? this week by enlisting the help of some of our favorite mysterious creatures. A UFO, the Loch Ness Monster, and the Yeti all pitched in to create Motorola?s surprise stop-motion animation for users who powered up their phones...
- Disney Legend Glen Keane Joins Motorola?s Spotlight Stories
To animate means to bring to life. Glen Keane?s work seems larger than life. As the creator and animator of beloved Disney characters such as Ariel from The Little Mermaid, Aladdin, Pocahontas, the Beast from Beauty and the Beast, and Tarzan, Glen has...